by Lisa Cain | Feb 17, 2021 | Uncategorized
We’re now well into the third week of February. I no longer have that “New Year” energy, and I’m guessing you don’t have it either. Over the years, I’ve learned several ways to keep taking action towards my goals even if I...
by Lisa Cain | Feb 4, 2021 | Uncategorized
What can we talk about? As we try and stay in front of prospective clients via social media, email marketing, and blogs, often one of the biggest challenges is coming up with the topics. On the Free Q&A I hosted this past Tuesday, we brainstormed some ideas. First...
by Lisa Cain | Jan 27, 2021 | Uncategorized
What’s your learning edge? I had a check-in with a long-ago client recently and realized that in many ways, my work today isn’t that different from when I worked with her 9 or 10 years ago. I meet with my clients, we review and update their marketing...
by Lisa Cain | Jan 22, 2021 | Uncategorized
You’ve probably noticed that I’m quite open about my politics in both my business and my personal life. I do recognize the privilege of being able to be open- I don’t need thousands of clients to be successful in my business and there are plenty of...
by Lisa Cain | Jan 15, 2021 | Uncategorized
I’ve been hanging out on Google Scholar looking for academic research that is useful for small business owners. Admittedly, there’s a lot that is not. Some of this is structural due to the time lags between the experiment or data collection, the first...
