Happy Thanksgiving

It’s one of my favorite times of the year. There is the busyness of planning, prepping, and cooking. But, then there’s this moment when I’m at the table after the turkey and sides, but before dessert, when I pause and look around and feel so...

Tell me about your first…

Tell me about your first… target audience! One of the tenets of marketing is to identify your target audience and build your marketing mix to meet their needs and wants. Honing in on this target audience can be harder than it seems when you believe that you can...