To Sell is Human, Part Deux

Another take-away from To Sell is Human by Daniel Pink…  do ask, don’t tell… yourself.The first time I read Napoleon Hill’s famous book “Think and Grow Rich” was several decades ago and it did impact my life profoundly.     I remember writing down goals, stating them...

To Sell is Human

I’m reading To Sell is Human:  The Surprising Truth about Moving Others by Daniel Pink. I must admit that I’m not finished yet, but I’ve gotten some great insights already.   I’ve always been pretty empathetic and good at taking the other person’s perspective....

More about gamification!

by Lisa Cain What makes a game good? What makes a game good for marketing? You might remember that I’m taking a course called Gamification offered by Coursera and provided by my very own alma mater, The Wharton School at the University of Pennsylvania.  I just started...