by Lisa Cain | Oct 25, 2016 | Uncategorized
As many of you know, I love books about consumer decision-making. I also do a lot of catch up reading when I travel. I’m here in Singapore on my annual trip to assist in a Wharton/INSEAD course, Leading the Effective Sales Force, and I’m catching up on my...
by Lisa Cain | Oct 11, 2016 | Uncategorized
My daughter called me from college this morning. I answered and made sure she was okay and then told her that I was in the middle of something and would talk to her later. She asked me what I was doing- and I said I was meeting with a client who was also a friend....
by Lisa Cain | Oct 3, 2016 | Uncategorized
Today is the Jewish new year, Rosh Hashana, and one of the traditions is to eat apples and honey. For a sweet, new year. I am always interested in the symbolism of things and how one thing can be symbolic of several different ideas. For example, apples also remind...
