Always changing!

Always changing!

Noooo… not the “Take the Tour” message! This is not what you want to see when you’re prepping for your upcoming workshops on Facebook Advertising that start next week!  Of course, that’s what happens with all of the software as a service...
Champion 2017!

Champion 2017!

Happy New Year! As many of you know, I choose a word of the year to set my intentions instead of doing New Year’s resolutions.  This year was a challenging one for me because of my liberal values and the political situation here in the United States. I’m...
Marketing Mojo for 2017

Marketing Mojo for 2017

We’re heading into the last month of 2016. And 2017 is around the corner. Did you achieve the goals you set out for your business? Did you plan your work and work your plan? Did your services, your marketing, your communications match your brand promise? Was it...
Giving Thanks, 2016

Giving Thanks, 2016

Thanksgiving has always been my favorite holiday.  I love the food and the family and the moment for some gratitude.  As many of you know my politics, this year is a tougher one for me than most but I’m reminded of the many things for which I am grateful. My...
Can you pre-suade?

Can you pre-suade?

As many of you know, I love books about consumer decision-making.  I also do a lot of catch up reading when I travel. I’m here in Singapore on my annual trip to assist in a Wharton/INSEAD course, Leading the Effective Sales Force, and I’m catching up on my...

Are Facebook groups a good fit for your business?

My daughter called me from college this morning.  I answered and made sure she was okay and then told her that I was in the middle of something and would talk to her later.  She asked me what I was doing- and I said I was meeting with a client who was also a friend....