by Lisa Cain | Apr 2, 2021 | Uncategorized
Last week I did a test to see if my email newsletter would have any differences in open rates/ click rates if I sent it on a Saturday vs my usual weekday selection. Overall, my open rates were pretty close though Saturday’s was slightly lower than the other...
by Lisa Cain | Mar 31, 2021 | Uncategorized
Well, this year has been a doozy so far! The image above was from my last email newsletter about choosing AUDACIOUS as my word of the year. I was hoping *I* was going to be audacious this year. It looks like 2020 thought *it* was supposed to be audacious. Whoops....
by Lisa Cain | Mar 16, 2021 | Uncategorized
My first “Mystery Box” from an online clothing shop arrived the other day. I’d never bought one before (from any shop) but it was a brand I’d been curious about (Universal Standard, if you’re wondering) and the price was good at just $55...
by Lisa Cain | Mar 10, 2021 | Uncategorized
A year ago today, I had my last in-person client meeting. A few weeks earlier, I was starting to think about how the coronavirus might impact a client’s live event they were planning for late-March 2020. By March 2nd, I recommended he considering postponing...
by Lisa Cain | Feb 17, 2021 | Uncategorized
We’re now well into the third week of February. I no longer have that “New Year” energy, and I’m guessing you don’t have it either. Over the years, I’ve learned several ways to keep taking action towards my goals even if I...
by Lisa Cain | Feb 4, 2021 | Uncategorized
What can we talk about? As we try and stay in front of prospective clients via social media, email marketing, and blogs, often one of the biggest challenges is coming up with the topics. On the Free Q&A I hosted this past Tuesday, we brainstormed some ideas. First...