by Lisa Cain | Sep 2, 2015 | Uncategorized
It’s back to school time! Or back from vacation time! Or perhaps both. I love the sense of a fresh start that September brings to both the academic environment and to the business one. Clients are back from vacations, prospects are ready to finish the year...
by Lisa Cain | Jul 7, 2015 | Uncategorized
I know that every year I’m blown away by how quickly we get through the end of June! This year was no exception. How’s your year going? Are you on track to meet your business goals? Your personal goals? Mid-year is a great time to take stock and course...
by Lisa Cain | Jun 2, 2015 | Uncategorized
A picture is worth a thousand words. Years ago when I was working on my MBA, our management strategy professor required us to do a case analysis using no words- just a single image. He argued that a picture is worth a thousand words. I’d say he was ahead...
by Lisa Cain | May 20, 2015 | Uncategorized
Leverage. Make money while you sleep. Recurring revenue models. For the small, local service business owner, all of the above seem like a bit of a pipe dream. Part of our success is working with clients (or patients) individually (or in small groups) and...
by Lisa Cain | May 14, 2015 | Uncategorized
Many of my clients are interested in testing and implementing online advertising campaigns. There are many options available including the three I’ll review here as well as Yelp and the new Amazon Services and plenty of others. I am focusing on Google,...
