by Lisa Cain | May 19, 2023 | Uncategorized
I get Gretchen Rubin’s (author of several books including The Happiness Project) weekly newsletter. This week she wrote “A quest is more fun than a jaunt..” when describing her daily visits to the Met museum. That got me to thinking, is a quest more...
by Lisa Cain | Feb 2, 2023 | Uncategorized
What’s on your reading list these days? Also, ‘how’ are you reading? I’m fascinated by my own modes of reading lately. I didn’t use to listen to audiobooks very often but I now walk for about 40 minutes every day and listening to...
by Lisa Cain | Jan 27, 2023 | Uncategorized
Mailchimp (and other email marketing platforms) allow you to test open rates or click rates based on Subject Lines (or other variables). I recommend taking advantage of this if your version of Mailchimp (paid or grandfathered in with this feature) allows it so...
by Lisa Cain | Jan 19, 2023 | Uncategorized
Do you have a ‘back catalog’? I think of a back catalog as the savvy and mostly still relevant information, content, templates, etc that maybe needs a little update visually or a few content edits. I’ve been going through mine and have begun...
by Lisa Cain | Jan 10, 2023 | Uncategorized
I asked ChatGPT “Explain what ChatGPT is and how it can be used for small business marketing” Here’s the answer it gave me: “Chatgpt (short for “chat generation pre-training”) is a state-of-the-art language processing tool developed...
by Lisa Cain | Dec 31, 2022 | Uncategorized
What inspires you for this new year? Yep, inspire is my word for 2023! I picked it because I want to be inspired and I also want to (hopefully) inspire others this year. One vehicle for both is the Small But Mighty business community. I’ve already been inspired...
